Our Positioning and Essence Guide helps define the way we teach, love, inspire, equip and disciple others. These are the core truths that define us and keep our daily activities aligned with our mission.
Our Personality Guide describes the nature of our organisation and the tone of our public messaging. It helps every person on our OM team contribute to one, unified voice, showing love for God and love for all humanity.
Why are we here? Where are we headed? How should OM make people feel? Our Brand Components Guide offers a concise overview of OM and why global unity is vital to building and protecting our OM brand.
Our Brand Narratives Guide is a helpful conversational tool. It includes nine scripts designed to equip you with an understanding of some of the most common Christian perspectives throughout the world so you are prepared to present OM’s mission and message in a way that deeply connects.
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